Genre: Reality, Fashion
Premise: This series takes the ``Say Yes to the Dress'' franchise to one of the largest and busiest bridal salons in the South, Bridals by Lori, which is visited by roughly 10,000 brides annually. Part bridal story, part fashion makeover and part family therapy session, each episode looks at the personalities and craftsmanship that come into play as the shop's staff, headed by owner Lori Allen and fashion director Monte Durham, goes to sometimes extreme lengths to realize each bride's dreams.
S01, E01 (First Aired: Jul. 30, 2010)
Haley's grandma thinks she should have a dress with sleeves; Leah's grandmother wants the knees covered; Melissa has buyer's remorse.
S01, E04 (First Aired: Aug. 13, 2010)
Monte to the rescue; Erin's mom reminds her she is not a young bride; less than two weeks away.